So you’re a successful entrepreneur,… at least you’re working on it. Or maybe you have an idea that you want to share with the world. Either way you want to be able to get your idea in front of as many people, and the best way to do that is by getting a website. After all, half of online purchases come from new customers according to the Small Business Administration.
The fun domain extensions are great, who wouldn’t want “YourBusiness.Rocks”? But seriously, please do yourself a favor and get a .com as your primary domain. You can always use the specialty domain in advertising and have it forward to your primary domain (which is great later on when you want to see if your advertising is effective).
We highly suggest gathering your content before starting with the design. As a web designer, having a client’s content allows us to focus on making it look good, rather than guessing about what kind of content you have and how much there is.
You can look at sites similar to yours to see what kind of content they have, but don’t copy it word for word. Duplicate content is looked down upon professionally, and will harm your ranking on search engines. When it comes to written content, you don’t have to write a novel, just about 150 words per page. If that seems daunting, or you just can’t find the time for it you can always consider hiring someone to write your content.
People like visuals, the especially like them on websites. Do not – pay attention, this is important!- DO NOT take photos from other websites, if you don’t have the rights to the images that you are using it can become a costly legal issue. Stock photography sites exist for this exact purpose, you can purchase high quality professional photos for your site
In addition to written content and photos, if you have social media make sure to include the web addresses so your developer can link them to your website. Once you have your content together your developer can take it and create your new website.
Look for the second part of this blog where we’ll be covering the next steps in starting your own website.